Gamification for Business – Infographic

Published: June 21, 2016

Our latest infographic illustrates some interesting facts on gamification for business and the benefits for learners. We hope you enjoy it!


  • $5,500 billion – Expected market growth of gamification in 2018.
  • $2,309 million – Expected game-based global revenue in 2017
  • $6,648 million – Expected simulation-based global revenue in 2017
  • $8,958 million – Expected global revenue in the learning games market in 2017
  • 89% – A survey showed that 89% of learners think a point system would boost their engagement.
  • 82% – are in favor of multiple difficulty levels and explorable content.
  • 62% – said they would be motivated to learn if leaderboards were involved.
  • 30% – prefer a progressing to different levels gamification strategy.

Expected Biggest Market on Gamification
North America followed by Europe

Main Benefits for Business
1. Fun Learning Experience
Gamification can result to a 100% – 150% increase in engagement according to M2 Research.
2. Social connections
80% of users take interest in gaming to socialise according to the University of Essex
3. Immediate feedback
Employees learn from mistakes, they adjust, and they master new skills in order to succeed at the game.
4. Behavioral change
When combined with repeated retrieval and spaced repetition, it can drive strong behavioral change.
5. Attract new recruits
America’s Army has attracted millions of potential new recruits by using gamification.

Webanywhere provides gamification for business using popular learning management systems (LMS), like Totara LMS. If you’d like to learn how gamification can benefit your business get in touch today.